Tafakori, A. and Ganjipour, S.R. (2026) “A Hybrid Organizational–Behavioral Model to Enhance Digital Marketing Effectiveness for Energy-Efficient Products: Mediating Role of Organizational Trust & Informal Learning and Moderating Role of Organizational Governance”, Journal of Management and Business Solutions, 4(2), pp. 1–15. doi:10.61838/jmbs.122.